You can modify ElementalDefs.xml to do it....
<!-- Unit grouping type upgrades -->
<EnableUpgradeGroup>1</EnableUpgradeGroup>
<UpgradeGoldCostPerTroop>10.0</UpgradeGoldCostPerTroop>
You can even use it to up the group size of some quest units. It will give you an "upgrade" option just like weapons and armor though. The exploit could be building strong units at size 3 and getting a relatively cheap, fast upgrade.